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PTM was founded in 1981 with the objective of providing
the most accurate, comprehensive and current target
list of Canadian physicians. Over time the PTM list
has been expanded to include all Canadian healthcare
professionals and institutions. In addition, PTM has developed a number of US specialty lists.
PTM healthcare lists are the gold standard for accurate
targeting. None are more complete, more detailed, or
more up to date in their approach to identifying your
customers. PTM list management draws on hundreds of
sources and involves a staff of researchers under the
supervision of an MD.
Using the
PTM database as a cornerstone asset, PTM has developed
a portfolio of direct marketing services and programs
that include:
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StatMail - The Canadian market leader in disseminating information
via branded letterheads |
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Lettermail - A state of the art, on-site lettershop with associated
logistical services |
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StatLine - Customer contact telecenter |
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StatFax - Fax broadcast service |
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SampleExpress - A flexible sample request program for healthcare professionals |
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PharmaDirect - The most widely read and recognized industry communication
for Pharmacists, focusing on pharmacy information
and targeted classified advertisements |
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CHE Services - Pre- and post-event administrative,
planning and information services |
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Drug
Recall - the trusted on-call service ensuring our clients that in the event of a product recall, all affected stakeholders can be reached, and product recalled efficiently and immediately |
All services at PTM are located on-site, providing our clients with
the highest level of control.
Through the
accuracy of its database, the innovative nature of its
direct marketing tools, and an experienced team of marketing
consultants, PTM has provided services to the majority
of stakeholders in the Canadian healthcare system including:
government agencies, healthcare associations, pharmaceutical
companies, hospitals, and others.
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